COOKIE POLICY

WHAT COOKIES ARE

Cookies and local browser storage technologies are small text or data files stored on your computer, tablet, or smartphone when you visit a website. They allow the website to recognize your browser, maintain session security, remember user preferences across visits, and ensure interactive features function smoothly.

HOW CHEETAH MOTOR USES COOKIES

Cheetah Motor prioritizes client privacy and technology restraint. We use technologies strictly to deliver a high-performance digital atelier experience, protect platform security, and honor your explicit privacy selections. We do not engage in invasive behavioral tracking or unconsented cross-site data harvesting.

STRICTLY NECESSARY COOKIES

These technologies are essential for the fundamental operation of the website and cannot be switched off in our preference center:

• Session & Security Tokens: Securing form submissions, preventing automated request attacks (CSRF), and maintaining navigation integrity.
• Cookie Consent Memory: Storing your privacy preferences (`cheetah_cookie_consent`) so you are not prompted repeatedly on every page load.
• Digital Engine State: Rendering interactive canvas components, high-resolution visual frames, and preloader progress.

PREFERENCE TECHNOLOGIES

Preference cookies enable enhanced user convenience by remembering your specific interactions:

• Atelier Configuration Memory: Preserving your selected exterior paint, aero package, wheel architecture, caliper hue, and cockpit trim when moving between pages.
• Sound & Interface State: Storing audio mute preferences for the Sound of Speed experience.

ANALYTICS TECHNOLOGIES

When consented to, analytics technologies collect aggregated, anonymized performance metrics (such as page load speeds, asset rendering performance, and navigation flow). These metrics help our software engineering team optimize the site's responsiveness. No analytics scripts are executed without your consent.

MARKETING & TARGETING TECHNOLOGIES

Currently, no third-party advertising networks, commercial tracking pixels, or cross-site marketing cookies are active on this website. Cheetah Motor does not monetize client attention or profile visitors for third-party advertising.

COOKIE DURATION & PERSISTENCE

Technologies on our website are categorized by retention lifespan:

• Session Technologies: Temporary data stored during your active browser session that automatically expires when you close your browser tab.
• Persistent Technologies: Stored locally in your browser storage for up to 12 months (e.g. cookie consent choices) unless manually cleared before expiration.

THIRD-PARTY TECHNOLOGIES

We may utilize trusted infrastructure CDNs (Content Delivery Networks) and font providers (such as Google Fonts via secure preconnects) to render typography and web assets. These services receive standard HTTP request headers necessary to transmit typeface files securely.

MANAGING YOUR CHOICES

You maintain full authority over non-essential technologies. You may adjust or withdraw your consent at any time by opening our interactive preference panel:

BROWSER & DEVICE CONTROLS

In addition to our preference panel, all modern web browsers allow you to view, manage, and delete stored cookies through their privacy settings:

• Google Chrome: Settings → Privacy and security → Cookies and other site data.
• Apple Safari: Preferences → Privacy → Manage Website Data.
• Mozilla Firefox: Settings → Privacy & Security → Cookies and Site Data.
• Microsoft Edge: Settings → Cookies and site permissions → Manage and delete cookies.

POLICY UPDATES

We may revise this Cookie Policy periodically to reflect technological adjustments or evolving legal frameworks. Any changes will be posted here with an updated revision date.

CONTACT INFORMATION

For questions regarding our technology governance and cookie protocols, please contact: